Publimedia Business
Tel.: +4 0721 44 65 84 office@publimedia-business.com

Media

Establishing the marketing strategy and objectives represents the starting point for the entire advertising endeavour, including media. Our vision on media campaign derives from the overlapping of the marketing strategy and objectives with those related to media advertising.

Our media services are based on a business strategy tailored to our clients’ needs by expert planning, selection and optimization of the means of using media channels.

The media services offered by Publi Media Business include:

  • Development and implementation of media strategies;
  • The selection of media channels, planning and facilitating the purchase of advertising slots;
  • Analysis and monitoring of competition
  • Market research and post-campaign analysis

The aim of a media plan is to convey the message of the advertising campaign to the target consumer group, at minimum costs. Publi Media Business develops media plans that maximize the effects of a communication campaign through an effective distribution of the message via relevant media channels.